NIVEA – STRESS WEDDING

Challenge: To promote the launch of the new Nivea Stress Protect range throughout Facebook…

PRILIGY

Challenge: According to a survey conducted by the Taiwanese Association of Andrology, one in three men suffers from premature ejaculation (PE), but less than 20 percent have disease awareness and are willing to seek treatment…

AGE-RELATED MACULAR DEGENERATION
AGE-RELATED MACULAR DEGENERATION
Challenge: Age-related macular degeneration (AMD) is the most common pathology of eye spots and the main cause of blindness in the developed world in people over 50…

ITALIAN DIABETES CONTROL
ITALIAN DIABETES CONTROL
Challenge: To promote a better/stricter diabetes control approach across all the stakeholders of the diabetes disease management process as the best means to reduce complications according to medical evidence…

TAKING STRIVECTIN SOCIAL
TAKING STRIVECTIN SOCIAL
Challenge: StriVectin had a large group of advocates in general and a nominal fan base on Facebook, but it had little to no relationship with social audiences because the company had done no initiatives to drive traffic into that realm…

TRANSITIONS OPTICAL MEETS MULTICULTURAL NEEDS
TRANSITIONS OPTICAL MEETS MULTICULTURAL NEEDS
Challenge: We set our sights on directly targeting multicultural markets, identifying the demographic groups at highest risk for most eye health issues, and reaching them through key influencers…

WORKING SWIFTLY TO SAVE LIVES
WORKING SWIFTLY TO SAVE LIVES
Challenge: In launching Sanofi’s Menactra as the vaccine to prevent invasive meningococcal disease (IMD) for patients nine months and older, we had to inform the public about the need to take added precaution because Malaysia and other tropical destinations provide ideal conditions for the disease to spread quickly and silently…