We are specialists in PR and excel at earned media. Online, offline and social—at Havas Activation & PR Amsterdam, we believe that all intrinsically work together to help brands expand their digital and offline footprint. We are uniquely integrated with Havas Worldwide Amsterdam and Havas Worldwide Digital Amsterdam. That makes us the smartest Dutch agency integrating PR into the core offering alongside advertising, digital branding and activation. Together, we put our ideas in the hands of people. We create sparks, bonfires and fireworks, which combined provide the best user experience for brands. Whether it concerns the launch of a new brand or product, or increasing (online) visibility, key in all activities is to build a relationship with brand communities and maximize positive conversions.
As client service director at Havas Worldwide Amsterdam, Els is responsible for a number of major clients including Peugeot. After she left Publicis, where she led the activation department Dialog, she worked freelance for advertisers and advertising agencies. Els specializes in activation, branded content, social media and PR.
Sandra started her career as a freelance journalist and project coordinator at a communications agency. Before she joined the Havas PR team in April 2014, she worked as PR manager at beauty/fashion desk FS Agency, where she was responsible for clients such as Estée Lauder, Farouk Systems and Dr. van der Hoog. Sandra has experience in event organization, project management and media relations especially for B2C clients.
After 18 years in the Netherlands, Renée moved to Paris to study international business. There, she worked for six years within the Havas Group (Euro RSCG C&O and headquarters) before entering the prestigious film school La Fémis for a French-German Master in European co-production. Besides her work as a PR specialist, Renée writes for the French and Dutch press. She recently joined Havas in Amsterdam in order to be part of the international PR team.