Agency News

Havas Conexiones Connects Hispanics and Brands

Today we formalize Havas Conexiones, our multicultural agency within an agency. With five Latinas at the helm (with Argentinean, Cuban, El Salvadoran, Mexican and Puerto Rican backgrounds) and our CEO as fairy godmother, we have best-in-class Hispanic/Latino marketing experience. We address Latinos in a culturally relevant way and connect them authentically with brands. Already very [...]


Brazil’s Winning Opportunity

And we’re not talking soccer. Havas PR recently joined forces with FilmBrazil and Brasil Design to showcase the country as a production hub for design and advertising projects. We developed targeted materials, then our team worked across the globe to reach out to journalists and invite them to a huge event at Pierre Cardin’s Palais [...]


Arrr Latest Client Product Launch Is a Real Treasure

Havas PR North America is hitting the high C’s—coverage, that is—with our media relations campaign for the new Pirate’s Booty Mac & Cheese. All jokes aside, in two weeks since the launch of the brand’s first product outside the snack aisle, we’ve already hit the important food/grocery trades—such as Food Navigator, Food Processing and Progressive [...]


The Power of Storytelling

This weekend we’re celebrating the inaugural Cannes Lions Health with the Havas Health team as it sponsors the festival’s Press Centre and presents the seminar “How the Story Is Changing: The Power of Narrative Medicine.” This event—which will discuss an area of healthcare that uses genuine contact with patients by physicians and nurses to lead [...]


Welcome, @havasprus #interns

Every summer, the excitement builds before the day our new interns arrive—and today is that day. We’re so pleased to welcome students and new graduates from Arizona (Priscilla Ramos), Fordham (Deanna Gialanella), Georgia (Mary Sloane Stribling), James Madison (Amanda Haney), Northeastern (Alinne Robles), Providence (Kealy Robertson) and Syracuse (Emily Irgang). They’ll be working on our [...]


We’ve Got Cause at Our Core

Showing breakthrough thinking and initiative in cause communications (say the judges), Havas PR has won seven awards out of our seven entries in the inaugural Bulldog Reporter CSR Awards—six gold and one silver. The honored work: Ford Warriors in Pink (Best Campaign Supporting Health), the Parker Family (Best Cause/Advocacy Campaign), the Bob Woodruff Foundation (Best [...]


Proving the Relevance of Networked Versus a Network

In the inaugural PRWeek Global award competition, the Havas PR Global Collective received four top honors, including two for Havas PR North America. Global Nonprofit Campaign of the Year went to #GivingTuesday (an initiative of the United Nations Foundation and 92Y worked on by Havas PR North America and four non-Havas agencies), and Highly Commended [...]


A Dozen Reasons Why Our Way of Thinking Works

In the span of one week, Havas PR North America and the Havas PR Global Collective got word of a dozen new industry honors: four finalist spots each from the Big Apple, PRWeek Global and SABRE competitions. Our expertise in media relations, cause, innovation and social media is clear when seeing our honored campaigns for [...]


The Best Stories of the Week

It’s the culmination of another awards season, and we are on overdrive pulling our Red Threads through some of the best work we’ve done in the past year. But this week the best story being told is by leading scientists around the world, who are relating the latest climate science update to audiences everywhere. With [...]


Relaunching The Sisterhood

Spring break hasn’t even arrived, but with our eyes ever on the future, Havas PR is thinking about the back-to-school season this fall. To get ready, we will soon relaunch The Sisterhood, our award-winning agency-within-an-agency that’s by, for and about teen girls. Based on our study and paper called “The Teenage Girl as Consumer and [...]


Three for Three: Honored to be on PR News’ CSR A-List Again

For the third year that PR News has assembled its CSR A-List, Havas PR has been on it. This year, we were one of eight honored for our long-term commitment to cause. Among our good work: mandating 100 hours of service from every staff member, donating more than $1.3 in time and money as part [...]


The Latest from Pittsburgh: Agency of the Year

When we saw the tweets from our colleagues in Pittsburgh, we knew we’d have a big celebration of their latest successes: PRSA Renaissance Agency of the Year and Best in Show, plus four others and two awards of merit on Tuesday night. Agency of the Year is given for all the work the agency takes [...]


Tinkering: The Übertrend of 2014

Happy New Year from Havas PR North America, which is forecasting 12 months filled with tinkering and hacking. As people struggle to deal with a whole stack of problems—from economic woes to environmental crises—somewhere out there, some smart people will be tinkering quietly with each one or boldly challenging the status quo. That from our [...]


The Year’s Top Communicators

Havas PR had two of them, according to PR News. Renee Harper, executive vice president North America, was named Community Relations Professional of the Year in the organization’s PR People Awards competition, and Jody Sunna, senior vice president, head of consumer and lifestyle, was honored as PR Professional of the Year: Agency. According to PR [...]


We’re Digital—and Winners—at the Core

This week Havas PR was awarded four Bulldog Reporter Digital/Social PR Awards, backing up our company’s mission to be digital at the core and our emphasis on all things social. Our four honors: Gold, Best Online Employee Communications, TrendsU (the collaborative e-learning program based on trends and marketing that we developed for our global company); [...]


Havas PR Is Giving Our All for #GivingTuesday

It’s the second year for #GivingTuesday, a movement designed by our client the United Nations Foundation and the 92nd Street Y to create a national day of giving that kicks off the giving season after Thanksgiving, Black Friday and Cyber Monday. It’s also our agency’s second year to be involved. The movement is exploding—last year [...]


Saluting Heroes

One way we remembered wounded warriors this Veterans Day is the way we’ve done for the past five years: by working pro bono media relations for the Bob Woodruff Foundation’s Stand Up for Heroes event. The annual star-studded fundraiser honors wounded service members and their families and gives them a night out—for hope, healing and [...]


PR News Results: We Have the Best People in the Business (Again)

From intern to EVP, we’ve got the agency covered in the PR News PR People Awards. All five people we entered have just been named finalists. Congratulations to John Casey (PR Team Leader, for his work with the global crew of our United Nations Foundation business), Renee Harper (Community Relations Professional of the Year, for [...]


We Know What They Did Last Summer

We get insanely excited about our interns, and the past two years have proved why more than ever. Two interns from summer 2013 are now with us in increasingly important roles: Katie Hughes, an assistant account executive who continues with the consumer and lifestyle team, where she pitches, networks and takes care of business for [...]


The Sweet Taste of Success

The Taste of France was a bit of a misnomer, as 100,000 guests got more like a three-course meal’s worth of French culture at the New York City event for which our agency garnered almost 250 million media impressions. Called “clearly the largest event dedicated to France anywhere in the world” by its French chairman, [...]


Pittsburgh Shines Again

Although the Steelers are on the skids, the Pittsburgh office of Havas PR keeps scoring. Last Thursday, they won six Golden Triangles from the International Association of Business Communicators’ local chapter: two Awards of Excellence, for writing (a bylined article for Bayer MaterialScience) and media relations (for the One Young World summit in Pittsburgh last [...]


Good Works/Good Words

New York City is filled to the gills with VIPs who are in town for the United Nations General Assembly. We’ve been bouncing around, networking with thinkers who are here for the Social Good Summit, the Clinton Global Initiative’s annual meeting, and any of a half-dozen events that seem to be taking place each day [...]


Our Multi Multicultural Awards

The Pittsburgh office of @havaspr has won its 18th award over the past four years for work on Transitions Optical’s multicultural program. The latest is a Golden World from the International Public Relations Association (IPRA) for community relations, in the agency category. (All four entries we submitted were named finalists.) When research our agency initiated [...]


A Brave New World for Havas PR’s Global Collective

Command and control is very old school—last century, if you will. Even “networked” sounds mandated and decreed, in this age of collaboration, the year of “co-.” So we were thrilled to learn that Bulldog Reporter has awarded the Havas PR global collective gold for Global Agency of the Year and bronze for Global Agency of [...]