Hacking Healthcare: How Virtual Reality Can Aid Our Vitality
(The Drum, 16.06.16)
The world of medicine is benefiting from new digital advances as it explores how virtual reality, augmented reality and all things tech can assist the health industry.
More Responsible Marketing of Opioids Needed
(The Herald, 15.06.16)
Last March the Centers for Disease Control and Prevention shook up the medical world by encouraging doctors to utilize conservative care options prior to prescription painkiller treatment.
Millennials Define Health Differently than Other Generations
(Medical Marketing & Media, 22.05.16)
Millennials have earned a reputation for being selfish, lazy, and disloyal, making them easy for companies to dismiss. In healthcare, they can be entirely forgotten.
Harvard Startup Looks to Disrupt Employer Wellness Market
(Huffington Post, 12.02.16)
Recently, I asked Founder and CEO of Gain Life, Sean G. Eldridge, to tell me how he plans to disrupt the employer wellness market. Sean is a health behavior change enthusiast and Harvard Business School graduate. While at HBS, he founded the Wellness Club. Previously, Sean worked in new venture creation or strategy roles at Weight Watchers, Procter & Gamble, and Johnson and Johnson. He also holds a board position with the Nutrition Council of Greater Cincinnati. Sean is super knowledgeable on all things wellness and healthcare strategy. Trust me, I know!
“There is a lot of opportunity sitting in global healthcare business. I think there is a strong opportunity to build upon for further growth.” —Malvinder Mohan Singh