Corporate Branding Digest, Feb. 6, 2014

By , Thursday, February 6, 2014, at 10:11 am.


Is Climate Change the Biggest Long-Term Management Problem Facing Business?
(Forbes, 04.02.14)

Two recent communications from respected global organizations have underscored the long-term impacts of climate change – and the potential vast effects on business.


On Leadership: Things a Great Boss Always Does
(PR News, 03.02.14)

When we recently asked our Facebook and Twitter followers what a great boss never does, our readers were not shy about letting us know what kind of person they don’t want occupying the corner office. We got some great answers, such as, A great boss never… “assumes he or she is the smartest person in the room,” and, A great boss never…“asks the members of his/her team to do something he/she isn’t willing to do, too.”


True Leadership Is Invisible
(Business 2 Community, 02.02.14)

Maybe you have had an opportunity to observe leaders who are quick to accept credit and seem more interested in receiving attention and merit. Another style of leadership is one for whom the top interest is in creating a better future, offering new ideas and building the capabilities of the team, resulting in an organization that continues to thrive even when the leader is not present anymore. These are two styles of leadership, except only one of them is truly a leader.


The 5 Things Great Leaders Do Very Well
(The Huffington Post, 27.01.14)

Leadership is one of the truly hot topics in the corporate world. Can you believe that there are more than 17,000 books on leadership available on Amazon? That statistic tells me that there are no clear answers on the best way to lead a company, organization, or team. Given that I work extensively in both the corporate and sports world, where effective leadership is essential, I wanted to share my perspective on what makes a great leader.


“The strength of the team is each individual member. The strength of each member is the team.” —Phil Jackson


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