The 5 Advantages of Personal Branding in a Startup
(Huffington Post, 01.06.16)
If you’re trying to build some momentum for your startup, it’s tempting to pour all your efforts into creating and promoting your core company brand. Generally, this is a good thing; your corporate brand identity is one of the biggest factors for success you’ll have in your marketing campaign, and it’s going to help in both customer acquisition and retention.
Your Personal Branding Strategy Is Failing and Here’s Why
Like any type of digital marketing strategy, it’s not as easy as throwing money at the problem. Developing a trustworthy person brand is complex and there are a hundred things that could go wrong, but the effort is worth it.
Ex-Harvard Admissions Officer on Why Personal Branding Is Key to MBA Application Success
Admissions expert reveals how the right personal brand can help you stand out from the crowd.
Schooled in Social Media 2016: Lessons Learned for Personal Branding
Even students born into a daily use of their personal Facebook and Snapchat discovered that social media marketing for personal branding and job search requires time management, consistency, a good PLN, and a career focused strategy.
“Personal branding is sales, because you’re selling an image of yourself, a mirage, and you are the product.” —Jarod Kintz