You Know What Else Sucks About Donald Trump? His Branding
For all his expertise in self-promotion—and Trump is nothing if not a masterful self-promoter—he has shown disdain for typography and branding. He favors grandiose letterforms of the sort personal injury lawyers might use, and would do well to embrace the work of the late German type designer Georg Trump, who is no relation but prefigured the Donald with his strong typefaces. He created 17 typefaces with names like Mauritius, Signum, and City, which was the basis for the IBM logo Paul Rand designed in 1955.
Increase Personal Brand Visibility with Better Website Referrals
After setting up a successful website and publishing great content you want your personal brand to be seen by influencers in your market. What you may not realize is there are a lot of spam accounts set up to clog servers and steal your hard-earned status. Now is the time to do an audit and find out which referrals are fake and which ones are the real deal.
5 Ways to Successfully Cultivate Your Personal Brand
Personal branding is a hot topic and yet most people don’t understand what building a “Personal Brand” actually means. Having a “brand” is very different from branding and yet many entrepreneurs and business owners completely avoid building their personal brand in fear of being seen as that shameless self-promoter.
3 Steps to Building an Awesome Personal Brand
In a world where the only job security that exists is the one that you can create for yourself, it’s never been more important to build a personal brand. I’m not saying you need to be famous, but it’s also not acceptable to be invisible either. A strong personal brand is the only way to future-proof your career by ensuring that people will want to work with you or promote you.
“It’s important to build a personal brand because it’s the only thing you’re going to have. Your reputation online, and in the new business world, is pretty much the game, so you’ve got to be a good person. You can’t hide anything, and more importantly, you’ve got to be out there at some level.” —Gary Vaynerchuk