Personal Branding Digest, March 4, 2016

How Public Speaking Boosts Your Personal Brand
(Destiny Connect, 24.02.16)

While many people have a fear of public speaking, it’s actually one of the quickest and easiest ways to boost your personal brand. If your fear is something you think you can overcome, here are a few reasons why you might want to consider public speaking, whether it’s giving a presentation at your workplace, speaking at an industry conference, or even developing your own keynote speech and marketing it.

5 Things Every Professional Should Know About Personal Branding
(The Huffington Post, 17.02.16)

Successfully creating, promoting, protecting and preserving a personal brand will help professionals market their unique qualities and skillset to potential employers. A strong personal brand is very similar to a consumer brand in that it helps a professional establish what makes her different from other professionals.

Strategic Vulnerability and Your Personal Brand
(Business2Community, 06.02.16)

Coming across as “human” is valuable, especially since people do people with people. While this may seem like a weakness to the individual, to the audience, being human makes it easier to connect with you.

Are You Suffering from ‘Pizza Box’ Branding?
(Forbes, 02.02.16)

We forget what branding is. Branding is not yelling “I’m awesome! Come check me out!” into a room of people talking noisily together, but that’s how too many folks approach their personal branding as well as their company brands. They try to get a megaphone and shout their audience members into paying attention, but that doesn’t work.

“Building a profitable personal brand online is not a sprint, and something that happens overnight.” —Navid Moazzez