This Year in …

Posted on January 12, 2015 by Havas PR

Havas PR North America CEO Marian Salzman, a sought-after trendspotter worldwide, enhanced her annual trend predictions for Havas with a six-part series on her column, Life Is a Brand. The topics: business, innovation and social responsibility; food and nutrition; fashion, beauty and design; family, caregiving and stages of life; marketing, PR and buzz generation; and people, places and things to watch. “Many of them have obvious implications for marketers,” she says in the first post, “and some are simply amusing.” She covers everything from the words of the moment and the maker movement to Louisville, Ky, and Ello. Go to to read each one, plus yet more trend outlooks from Salzman.

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